Subject to applicable data protection laws, we may use your personal information for legitimate business purposes for example to enable us to run our business successfully. These include the following:
- Providing you with the services and information offered through the Site;
- Contacting you and responding to your requests and inquiries;
- for business administration, including statistical analysis;
- Personalising your visit to the Site and assisting you while you use the Site; Improving the Site by helping us understand who uses the Site;
- Analysing or predicting your preferences to identify aggregated trends to develop, improve or modify our products, services and business activities;
- Managing our IT and communications systems and networks; and
- For fraud prevention and detection.
Where required by law, we will gather your consent to process your personal information.
We may also use your personal information to fulfill our contractual obligations, for the establishment, exercise or defence of legal claims or proceedings and to comply with applicable laws, regulations or codes of practice. The servers used in the operation of the Site automatically identify a computer by its IP address. If we, in good faith, determine that you have or are attempting to misuse or harm the Site, we may investigate and cooperate with appropriate law enforcement to protect our rights or property.
We may contact you periodically by e-mail to provide information regarding programs, products, services and content that may be of interest to you, unless you advise us that you do not wish to receive marketing communications from us. If applicable law requires that we receive your explicit consent before we send you certain types of marketing communications, we will only send you those types of communications after receiving your explicit consent.
You may unsubscribe from receiving marketing or other commercial emails from Jazz Pharmaceuticals by following the instructions included in the email. However, even if you opt out of receiving such communications, we retain the right to send you non-marketing or transactional communications (such as important product safety information, appointments, or changes in website or mobile application terms).
We may also process personal information that you made publicly available on public social media platforms (including blogs, forums etc.), related to Jazz Pharmaceuticals, our products, and more in general about drugs and diseases. This activity, called “social media listening”, is based on our legitimate business interests, for example to (i) have a better understanding of how certain key audiences like healthcare professionals or patients experience certain diseases or react to the use of Jazz Pharmaceuticals products, (ii) have a better understanding of Jazz Pharmaceuticals’ reputation as well as other market trends, (iii) identify key-stakeholders and to initiate contact with them. This may include your personal information in form of comments, messages, blogs, photos and videos.
We may also use your personal information as part of our market research efforts. We engage market research agencies to conduct the market research who only share aggregate or anonymised information with us. This means that the market research agency will not disclose any information that could identify you to us. We analyze and evaluate your responses to our market research questions to understand needs, preferences, opinions or experiences regarding a product, service, disease, treatment, payer landscape, or healthcare area, or to better understand future opportunities in a market, to improve our understanding of our industry or disease space, or to monitor market performance. Where required by law we will rely on your consent or our legitimate interest to gather data about our company and the industry that we work in, better understanding the reimbursement or disease area, and improving our understanding of the way we work. Where we collect health or medical information, we will do so based on your explicit consent. You can withdraw your consent at any time by telling the person who contacted you in relation to the market research, or by contacting them at a later time using the communication mode (e.g. email/phone) they provided to you at the time of the market research and referencing the market research in which you are participating.
When you visit one of our offices, we process your personal information to (a) register you as a visitor (including the issuance of a visitor badge in some locations), (b) facilitate your visit, (c) administer access to the Visitor WiFi and (d) maintain the general security and integrity of our physical premises, Visitor WiFi and IT systems (such as by implementing closed-circuit television recording with adequate notice as required by law and by monitoring and restricting use of our Visitor WiFi to restrict access to certain websites which may contain inappropriate or untrustworthy content).Such processing is based on our legitimate interests to protect against criminal offenses, safeguard domestic law, maintain a safe workplace for staff, administer access to visitor WiFi, protect the security and integrity of our premises and IT systems (including WiFi) and defend against claims asserted for damages under civil law.